Question: Amazon is considering establishing a research and development (R&D) facility in Australia with its prime focus on artificial intelligence (AI). It is considering the locations
Amazon is considering establishing a research and development (R&D) facility in Australia with its prime focus on artificial intelligence (AI). It is considering the locations of Canberra or Sydney. The research facility will require a strategic alliance with a suitable University in one of these locations. As the strategic decision maker for Amazon, you are required to determine and then recommend either Canberra or Sydney as the preferred location for Amazons research facility together with a suitable strategic alliance University partner. In doing so, you must provide the reasons for your strategic choices. To answer this question, you must consider and use the most appropriate strategic frameworks and tools based on what you have learnt in 21510 Introduction to Strategy and then make your final recommendation grounded on the strategic insights you have determined. To obtain maximum marks you must consider the resources, capabilities, business culture, plus other relevant strategic influencing factors that will support your recommendation
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