Question: An important concept learned during this portion of class was that marketing savvy businesses are customer focused at all times. To make a point about

An important concept learned during this portion of class was that marketing savvy businesses are customer focused at all times. To make a point about such a focus, or in this case the lack thereof, the term "chicken efficiency" was used. What was the literal (actual) meaning of "chicken efficiency" to KFC before realizing their mistake?
not wasting chicken (e.g. at the end of the night)
making fewer cuts when de-boning fresh chicken
using TQM principles when ordering chicken in bulk
using TQM principles to speed up the order to cook processes used
ensuring KFC's advertising focused on direct mail activities
 An important concept learned during this portion of class was that

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