An organization can survive and succeed in the long run if it successfully develops strategies to confront
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An organization can survive and succeed in the long run if it successfully develops strategies to confront the five competitive forces that shape the structure of competition in the industry. From an information systems perspective, the tool provides further pointers towards how Information System can be used to benefit the business. Discuss the competitive strategies that an organization may use to combat competition and provide examples.
Related Book For
Global Marketing management
ISBN: 978-0470505748
5th edition
Authors: Masaaki Kotabe, Kristiaan Helsen
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