Question: An organization that is using the product differentiation approach would most likely do which of the following? A . use innovative research and development and
An organization that is using the product differentiation approach would most likely do which of the following?
A use innovative research and development and develop effective promotional campaigns to increase customer loyalty and charge higher prices
B offer products at a lower cost than competitors
C provide products that are similar to competitors
D focus on tight cost control to create a reputation of saving its customers money
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