Analyze the following mission statement of McDonalds. Does it cover all the components that a good mission
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Analyze the following mission statement of McDonalds’. Does it cover all the components that a good mission statement should have? Prepare a mission statement for this company by incorporating all the necessary components:
McDonalds’ mission and vision is to be the world’s best quick service restaurant experience. Being best means providing outstanding quality, service, cleanliness and value, so that we make every customer in every restaurant smile.
Related Book For
Advertising Promotion and Other Aspects of Integrated Marketing Communications
ISBN: 9781111580216
9th edition
Authors: Terence Shimp, Craig Andrews
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