Application Assignment 1 & 2 are based on Article - The New Elements of Digital Transformation in compulsory reading in Theme 5 of this course pack.

Read this article and understand the framework The New Elements of Digital Capability, described in it. A snapshot of the framework given in the article is as shown below-

APPLICATION ASSIGNMENT NO: 1 (25 Marks) Submit in word document. Max 3-4 pages.

Draw an assessment for your own organization / department / division, in terms of technology implementations / innovations that are already existing currently, which has helped in transforming customer experience, operations, employee experience, business model, digital platform.

Try to bring out your explanation wrt the following sections, highlighting the relevant underlying elements in the discussion within each section.

transforming customer experience (Experience design, Customer intelligence, Emotional engagement)

transforming operations (Core process automation, Connected and dynamic operations, Data-driven decision-making)

transforming employee experience (Augmentation, Future-readying, Flexforcing)

transforming business model (Digital enhancements, Information-based service extensions, Multisided platforms)

transforming digital platform (Core, external facing, Data)

Think about the technologies adopted and the capabilities acquired.

Think about what value has been created by the implemented technologies for your organization and for whom (stakeholders).

Try to quantify the value as much as possible.