As innovation in the marketing communications industry continues to accelerate, it is crucial professionals know what is
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Question:
Refer to one of strategy in this link: https://marketinginsidergroup.com/marketing-strategy/marketing-trends/
Pick a current trend that will greatly impact how marketing communication is going to evolve in the next 5 years (e.g. Influencer marketing). Justify the choice.
Find industry and academic sources to build an argument (include case study etc)
Find examples of brand/s that are leaders in this trend.
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