Question: Ask professional Imagine that you are the forecasting manager for Wal - Mart. Your boss informs you that they are introducing a brand new premium

Ask professional
Imagine that you are the forecasting manager for Wal-Mart. Your boss informs you that they are
introducing a brand new premium Cashew Oil, Chef David's Cashew Oil, of which there is no past
data to base a forecast. This oil is similar in use to Olive Oil, and has previously been seen on the
shelves of competing stores like Whole Foods, and represents a new venture into the premium oil
category for Wal-Mart. The initial order is for 3,000 stores to put 6 bottles each on the shelf.
Based on this data, provide a forecast for monthly and then annual sales of Chef David's Cashew
Oil. Your explanation should be based on how the book and lecture and Powerpoint details a
forecast should be made when there is no historical data. Feel free to invent sources for non-
historical data (such as taking surveys or questioning other employees, etc.) that you can use to
justify your numbers.
 Ask professional Imagine that you are the forecasting manager for Wal-Mart.

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