1. Discuss the three steps of brand architecture strategy for your assigned brand. 2. Think of yourself...

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1. Discuss the three steps of brand architecture strategy for your assigned brand.

2. Think of yourself as Elon Musk. You are innovative, witty, sharp and futuristic and you are in charge of the brand that has been assigned to you. According to my lectures, discuss the product, pricing and place strategy of your assigned brand.

Posted Date: Oct 23, 2021 10:30 AM

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1. Discuss the three steps of brand architecture strategy for your assigned brand. 2. Think of yourself...

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Expert Answer:

1 Brand architecture involves how a firm chooses to brand its products and services but it cant be simplified to only naming logos and identity guidelines he says Its more strategic and fundamental th... View the full answer

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