Assignment:

This session has been focused on improving communication between sales and marketing. Your task is to create a communication plan (email) that focuses on the growth of the EV market. Use the information below to help draft a short email about why EV should be selected. parties.

1. Promotion Email Marketing Message to Consumers about why they should buy an EV.

2. Marketing Email Email message from Marketing to Sales about the benefits of selling more EV.

Here is some information about the cost difference between EV and gas cars. Its talks about the higher cost of EV. Your goal is to convince the team to sell more EV cars.

A new study highlighted the disparity between the ownership costs of premium electric vehicles and their gas counterparts, versus the ownership costs of mass-market EVs and equivalent gas cars. The data is part of JD Powers E-Vision Intelligence Report, and it highlights one of the major challenges facing the EV industry: The lack of price parity with gas cars.