At Buhi, we're constantly talking about creating value for the customer. I love the idea, but it would help me to know exactly what value is$.$ How would you define "value"?

I$\text{'}$d say value is how much less a customer has to pay for a product or service than what it's normally worth. That little extra saved money is the item's real value.

I$\text{'}$d say value is the balance between benefits $($what they get$)$ versus costs $($what they have to give to get it$)$ for the consumer. The more feelings or elements that meet consumers' needs and wants are provided Select the best by a product or service, the more likely that product response. or service will be to generate sales and consumer. loyalty.

I$\text{'}$d say value is not something you can measure or estimate, and it's different for every person, so