Balanced scorecard objectives, cause$-$and$-$effect linkages for different value propositions

a$)$ Low$-$total$-$cost value proposition.

Using the objectives below, develop strategy maps showing appropriate cause$-$and$-$effect

linkages to answer questions i $-$ iii.

Objectives can be used in more than one map.

Increase profit.

Decrease process defects.

Increase customer satisfaction.

Increase employees' process improvement skills.

Decrease cost of serving customers.

Increase revenues.

i$.$ Which of the above objectives would contribute to decreasing the cost of serving customers?

Enter in appropriate order $($first to last$).$

Objective $1$ Answer

Objective $2$ Answer

Final Decrease cost of serving customers.

ii$.$ Which of the above objectives would contribute to increasing revenues?

Enter in appropriate order $($first to last$).$

Objective $1$ Answer

Objective $2$ Answer

Final Increase revenues.

iii. Which of the above objectives would directly contribute to increasing profits?

Enter in alphabetic order.

Objective $1$ Answer

Objective $2$ Answer

Final Increase profit.

b$)$ Product leadership value proposition

Using the objectives below, develop three strategy maps showing appropriate cause$-$and$-$effect

linkages.

Increase number of products that are first on the market.

Decrease product development time from idea to market.

Increase profit.

Reduce turnover of key design personnel.

Increase number of new customers.

Increase revenues.

Identify the order of the objectives $($first to last$).$ Each objective can only be used once.

Objective $1$ Answer

Objective $2$ Answer

Objective $3$ Answer

Objective $4$ Answer

Objective $5$ Answer

Objective $6$ Answer