Question: Based on data DDB data in Table 5A, which heavier-user categories have the greatest differences across the ethnic subcultures. Why is the case? For which
Based on data DDB data in Table 5A, which heavier-user categories have the greatest differences across the ethnic subcultures. Why is the case? For which products does ownership differ the most across ethnic groups. Why is this the case? For which types of televsion shows do preferences differ the most across the ethnic subcultures. Why is this the case?
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