Question: Based on Hilton hotel chain , Answer with details. Question : The dramatic growth in hospitality& tourism, especially before the recession, prompted many hotels service

Based on Hilton hotel chain ,Answer with details.
Question :
The dramatic growth in hospitality& tourism, especially before the recession, prompted many hotels service chains to respond by developing their technology, websites, online booking services and offline services to attract both domestic and foreign customers. Some challenges have been created on the general and industry level post Covid-19 pandemic. Select an international/global hotel service chain then:
1-Discuss how this hotel chain adapted with the technological challenge and the five porter industry forces in the international market (s). Which of these forces were posing opportunities and threats? ()
2. Analyze this hotel chain international marketing strategies as generic, growth, diversification, integration and defensive (divestiture, retrenchment, liquidation,...etc

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!