based on personal experience and using your own wordings in marketing . ( for MBA - Marketing Management )

Q1) based on a general company( not for specific nature ) what the below can be ?

A. What are the Promoting strategies? And marketing approaches?

B. How the company can be valuable? logical? What is the strategy that can and what will help the company to get more customers?

C. Why does the any company do marketing strategies using POD, POP,(Points-of-Difference and Points-of-Parity) and marketing plan and research?

Q2) make recommendations on a short case study ( general company( not for specific nature ) .

• What should the company do to improve its marketing strategy?
• Arguments about the marketing strategy?
• Why do we think it will work?
• Justify recommendation (very important to justify) .