Question: Based on Smith & Armstrong's data (table 3.3, p. 74), how would you change a food product of your choice for a global consumer? Forecast

  • Based on Smith & Armstrong's data (table 3.3, p. 74), how would you change a food product of your choice for a global consumer?
  • Forecast the demand for the food product you changed above. What type of data would you be looking for and how would you obtain it?

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