Question: Based on the below topic, discuss the project background, the business analytics concepts / issue ( s ) involved, the project objective ( s )

Based on the below topic, discuss the project background, the business analytics concepts/issue(s) involved, the project objective(s) and the role of text mining in achieving the objective(s). Define all relevant terms used (e.g., text mining, N-grams).
Application of text mining on customer satisfaction of Nike Online Store

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