Based on the information provided in the notes on Popular Culture and Consumer Behavior regarding popular culture elements in advertising, this Verizon commercial (Click to watch ad: Verizon ad) MAINLY illustrates this.

a. Use of social media influencers

b. Use of popular music

c. Reference to popular culture activities and terms

d. Mimicking of other companies

e. References to social class

A professor of consumer behavior told his class that when it is Easter in Jamaica, Jamaicans celebrate by eating bun and cheese, and Jamaicans also have wakes that appear to be forms of entertainment. The professor was aiding this cultural learning process for students.

a. Acculturation

b. Exculturation

c. Enculturation

d. Cultural inculcation

e. Formal learning