BBB$4$M Course Culminating Task

Creating your Online Business

Evaluation: Rubric will follow. This is the culminating activity for the course. It will be

worth $30\%$ of your final mark! DUE DATE: June ${21}^{st}2022$

The purpose of this assignment is to provide you with an opportunity to learn the overall steps

and details involved in starting an online business specifically in edupreneurship. By completing

this task, you will demonstrate the skills necessary to start and launch a successful online

business.

Your online business will consist of:

Part A: Website $($powered by Thinkific$)$

A webpage explaining your program$/$course

What will your prospects learn? What results can they expect? FAQ?

Organized and clear

Landing$/$Sales page

Part B: An online course$/$program $(1$ course$)$

This is your information product

Clear topic

Engaging lessons

Part C: A lead magnet $($Created on a website page in Thinkific$)$

A free resource of value for your prospects in exchange for their e$-$mail address

This can be a downloadable PDF or mini training

You can create a separate page using Thinkific and link your lead magnet to your landing

page

Part D: Marketing & Launch

Select only $1$ launch style

Prepare all your launch materials

Launch day outline$/$schedule

Part E: Accounting $($only for BAT$4$M students$)$

Create a balance sheet and projected income statement for your online business

Consider all expenses such as advertising, website hosting, etc.

What assets and$/$or liabilities would an online business have?