Question: Because services are often coproduced or co - created with customers, customer behaviors will also introduce variability and uncertainty. This can be attributed to which

Because services are often coproduced or co-created with customers, customer
behaviors will also introduce variability and uncertainty. This can be attributed to
which of the following unique characteristics of services:
incomparability
simultaneous production and consumption
intangibility
heterogeneity
perishability
Because services are often coproduced or co-created with customers, customer behaviors

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