Question: Before marketers can develop an appropriate marketing mix, they must: Adopt a sales orientation. Determine the customer lifetime value. Collect in - depth, up -

Before marketers can develop an appropriate marketing mix, they must:
Adopt a sales orientation.
Determine the customer lifetime value.
Collect in-depth, up-to-date information about customer needs.
Before marketers can develop an appropriate marketing mix, they must: Adopt

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