Question: Behavioral segmentation divides a market into segments based on consumer knowledge, attitudes, uses, or response to a product segments according to occasions when buyers get
Behavioral segmentation divides a market into
segments based on consumer knowledge, attitudes, uses,
or response to a product
segments according to occasions when buyers get the
idea to buy, actually make their purchase, or use the
purchased item
different income segments
different segments based on social class, lifestyle, or
personality characteristics
IDON'T KNOW YET
Behavioral segmentation divides a market into
or response to a product
segments according to occasions when buyers get the
idea to buy, actually make their purchase, or use the
purchased item
different income segments
different segments based on social class, lifestyle, or
personality characteristics
IDON'T KNOWYET
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