Blackboard XCO Google Case Study: Google is a very successful information technology/web search company with more than 21.000 employees working in 77 offices located in 43 countries. It was founded in 1998 by Larry Page and Sergey Brin. Google was incorporated as a privately held company and is a textbook example of modern employee centre policies and benefits. Google has a wide variety of products and services like web search Image search, and product searches to blogs, online translations, document sharing and remains on the cutting edge of information technologies and services. Google is a high energy fast paced work environment. Google employees called Googlers in Google's jargon work hard yet have fun at the same time. The Mountain View. California headquarter has a college campus-like environment where the qualities of creativity and innovation are decorated in Google workspaces are full of individuality, and the atmosphere is relaxed. There is neither dress code nor formal daily meetings, Googlers can play beachvolleyball foosball videogames. pool tables, table tennis or even roller hockey on the campus, which makes this young population feel like they are stilata college campus rather than being in an office. Google instills in its employees the belief that it is not about the money it is their lifestyle that creates innovative advantage over the competition. They describe themselves as a company that works towards changing the world through teamwork and creative involvement Employees feel proud to be part of such a venture and they take great pleasure in being a part of the company. Google has many international communities that help them communicate across the organization, Google provides its employees a wide range of benefits to make sure that employees are satisfied and are loyal to the company These benefits include free food onsite childcare facilities. 1009 health care coverage free transportation services free laundry and dry cleaning services and sport facilities to maintain the company's unique culture Google pas designated a Chief Culture Officer in 2006, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on in the beginning-atat startup organization with a collaborative environment After all the effort and expense, there is no cite that goes with the company some drawbacks of Google from the point of view osoloyees are on Work hourly.com environment pour un cement and reward 109 minutes ronaning Lista 455 41 hp a % > $ 4. 3P & 7 V 2 . E 50 8 A 99 Blackboard XCO After all the effort and expense, there is no guarantee that Googlers will remain with the company. Some drawbacks of Google from the point of view of ex-employees are long work hours. highly competitive environment poor management and unfair reward structures. In addition, because of recession and challenging financial Times, Google has tried to cut down on some of its benefits to better manage costs. In 2008 they announced a price increase of their in house day care to charge employees 75% more. When Google began cutting employee bonuses in 2008, its employees' productivity and stock prices both fell in early 2009 Google reduced its number of employees by dismissed 100 employees. This strategy, along with significantly decreasing new hires is obviously an unexpected shock to the Goolers and may affect productivity negatively Part 1: True/False Questions Question 1 0.5 Points Increasing resources and creating more detailed rules for the allocation of those resources represent two ways to increase contact in Google A True B) False Question 2 05 Points 105 mm A SAL T wa $ 4 % 50 2 3 F 03 N & 6 T V 8 A 9 4 o Q W E. TY! O R: we { VA 6 . a Question 1 0.5 Points Increasing resources and creating more detailed rules for the allocation of those resources represent two ways to increase conflict in Google A True False Question 2 0.5 Points Artifacts of Google culture may include the campus-like building's design, the way people are greeted, and the free food served in the Google's numerous micro-kitchens, True False