Bloom is introducing a new line of active-wear for teenagers and invites the members of a popular
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Question:
Bloom is introducing a new line of active-wear for teenagers and invites the members of a popular football club to a private display of the line. Which factors is Bloom using to influence consumers to purchase their products?
1 Cultural factors
2 Social factors
3 Personal factors
4 Psychological factors
Related Book For
Organizational Behaviour Concepts Controversies Applications
ISBN: 978-0132310314
6th Canadian Edition
Authors: Nancy Langton, Stephen P. Robbins, Timothy A. Judge, Katherine Breward
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