Question: Can you please help me Activity 1. The Customer's View of the World Consumer Utility Figure 1.1 Consumer utility and its components and subcomponents Consumption

Can you please help me

Activity 1. The Customer's View of the World Consumer Utility Figure 1.1 Consumer utility and its components and subcomponents Consumption Utility Price Inconvenience Performance Fit Location Timing 1. Define the Subcomponents of Consumption Utility (performance and fit) , Inconvenience ( Location and Timing) and Price. Explain how these Consumer Utility affects the desire for a product or Service. 2. What drives your utility in terms of choosing a Cellphone? 2

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