Question: Case : only answer the question you can. Read the case study Coca Cola marketing to the millenniums in India and Answer ALL questions: Question

Case : only answer the question you can.

Read the case study Coca Cola marketing to the millenniums in India and Answer ALL questions: Question 1 Critically discuss the macro-environmental factors Coca Cola faced in India? (20 Marks) Question 2 Critically perform a current market and sales situational analysis of Coca Cola and present the key factors? (20 Marks) Question 3 Carry out a SWOT analysis of Coca Cola in India, and present your findings of each attribute. (20 Marks) Question 4 Suggest marketing strategies for Coca-cola in India to leverage itself in the market. (20 Marks) Question 5 Following your answers to questions 1-4 above and the knowledge you have gained in the Marketing Strategy module, draw up a Marketing Plan for Coca-cola in India, making sure to incorporate other Marketing Plan elements that might be missing in the information gathered from the questions above. (20 Marks)

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