Question: Ch 3 : Forecasting: Tracking Signals, Mad, Exponential Smoothing, Control Charts Media Consultants ( 1 0 Pts ) . Media Consultants uses proven techniques to

Ch 3: Forecasting: Tracking Signals, Mad, Exponential Smoothing, Control Charts Media Consultants (10 Pts).
Media Consultants uses proven techniques to measure forecast accuracy and to determine when the forecast needs to be reviewed/updated.
The following data has been extracted from their information system:

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