Question: CH 4 Pg. 100 Case: Reaching Hispanics through qualitative research Read case and answer questions 1,2,3 and 4 from the Hands on Exercise from book

CH 4 Pg. 100 Case: Reaching Hispanics through qualitative research

Read case and answer questions 1,2,3 and 4 from the Hands on Exercise

from book Essentials of Marketing Research ISBN-13: 9780078112119 ISBN-10: 0078112117 Edition: 4 Author: Joseph F. Hair Jr, Mary Celsi, Robert P Bush, David J. Ortinau

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