Question: Chapter 6,Question 8 Ming has recently inherited the Quick Wok restaurant started by her parents . It is located in a busy stnp shopping area

Chapter 6,Question 8 Ming has recently inherited the Quick Wok restaurant started by her parents . It is located in a busy stnp shopping area surrounded by many ofce complexes , but it is also near many quick -sen.rice restaurants. The Quick Wok has been successful because of the quality of its food. but Ming feels that it could do even better at lunchtime if she could create a value meal option to appeal to the price conscious consumer . Because both a McDonald's and a Wendy's are within a quarter mile of her store, she has determined that her own value meal menu item needs to be priced at $1.00. She creates a stir fry dish that . when served with white rice . has a portion cost of 65 cents . Her beverages have a cost of 20 cents. The beverages already sell for $1.00 each. and she does not want to raise this price . She believes she could sell 75 of the new value meals per day if she otters the stir-try dish at $1.00. As well . she seeks an overall product cost percentage of 35 percent .From historical data . she news that 80 percent of her customers purchase a drink with their meals. Value Meal and Beverage Number Item Total Selling Total Food m _m- - Answer : 150 60=90 90 more drinks need to be sold Not teasible because the beverage is twice as much as the guest numbers .Not every guest will order drinks
Step by Step Solution
There are 3 Steps involved in it
Get step-by-step solutions from verified subject matter experts
