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llar General is a convenience$-$store franchise that sells Diet Pepsi. The local Pepsi distributors supply Dollar General based on whether it has heavy es$,$ medium sales or light sales of Pepsi or Diet Pepsi$-$big accounts vs$.$ small accounts. This example shows that B$2$B customers like Pepsi tributors and Dollar General are usually segmented by

a$.$ attitudes,

b$.$ volume

c$.$ transactions

d$.$ demographics