Choose an answer: Based on the VRIO framework, a resource can be considered a source of competitive advantage if it:

a.

isshared by most companies in an industry.

b.

israre, valuable, difficult to imitate, and organized or managed by the company.

c.

isthe foundation of a companys strategic plan.

d.

iskept as a trade secret rather than as a patent.

e.

increases the cost of producing the product and, therefore, the price charged to customers.