Question: Complete an External Factor Evaluation for Coca-Cola (example of the matrix is found on page 82). The Cohesion Case may be found on page 28,

Complete an External Factor Evaluation for Coca-Cola (example of the matrix is found on page 82). The Cohesion Case may be found on page 28, but also use Coca-Colas 10K Annual Report to develop your factors, and ensure all factors are measurable (meet the AQCD Test).

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