Question: Consider a multinational enterprise (MNE) making decisions about its internationalization strategy. The more such company's products have LOW local responsiveness pressures, the MORE such company
Consider a multinational enterprise (MNE) making decisions about its internationalization strategy. The more such company's products have LOW local responsiveness pressures, the MORE such company would TEND to _______ :
Group of answer choices
increase product and SKU diversification
standardize its products or services globally
serve international markets from locations as close as possible to local consumers and preferences
invest more in product variations and differentiation
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
