Consumer Behavior Assignment Directions: Write a 2-3 page paper describing and comparing the external influences on consumer behavior. Be sure to discuss the impact of cultural variations in marketing, cultural variations in nonverbal communication, global demographics, cross-cultural marketing strategies and the influence of groups on the consumer. Use the APA formatting guidelines below. Your paper must follow these APA formatting guidelines: - Double-spaced - 12 point Times (Times New Roman) font (faculty preference) - 1 inch margins - Include a title page and a reference page (title and reference pages will not count in page total) - Use at least two scholarly sources, properly cited reference materials - Writing is clear and easy to read and uses proper spelling, grammar, and punctuation. Submit this assignment to your instructor via the drop box "Assignment 02.1: External Influences on Consumer Behavior." This assignment is worth 80 points and will be grading according to the following scoring guide