Core material: Step-by-step guide to developing an External Factor Evaluation (EFE) or Industry Analysis Matrix (pg. 3) Handout 1: EFE (Industry Analysis) Template (pg. 4) Handout 2: Sample of Completed EFE (Industry Analysis) Matrix (pg. 5). Part I: Please do the following as a way to prepare for this virtual tutorial during Week 8: 1. Read the step-by-step guide carefully in order to fully understand the process of developing the EFE Matrix, 2. Choose a company and conduct research on its strength and opportunities based on the PESTLE model (refer to pre-recorded lectures: 3.1. Understanding the External Environment; 3.2. Conducting an External Audit; 3. Using the EFE Template provided, complete the Matrix based on Steps 1 & 2. Part II: Based on the elements of the 'Excellent Strategic Management Showcased' discussed during the previous Modules, be prepared to discuss and analyse the case of MicroSoft Corp. uploaded in SULMS ( Week 7). Core material: Step-by-step guide to developing an External Factor Evaluation (EFE) or Industry Analysis Matrix (pg. 3) Handout 1: EFE (Industry Analysis) Template (pg. 4) Handout 2: Sample of Completed EFE (Industry Analysis) Matrix (pg. 5). Part I: Please do the following as a way to prepare for this virtual tutorial during Week 8: 1. Read the step-by-step guide carefully in order to fully understand the process of developing the EFE Matrix, 2. Choose a company and conduct research on its strength and opportunities based on the PESTLE model (refer to pre-recorded lectures: 3.1. Understanding the External Environment; 3.2. Conducting an External Audit; 3. Using the EFE Template provided, complete the Matrix based on Steps 1 & 2. Part II: Based on the elements of the 'Excellent Strategic Management Showcased' discussed during the previous Modules, be prepared to discuss and analyse the case of MicroSoft Corp. uploaded in SULMS ( Week 7)