Question: Create a BCG Matrix for the firm below using the data in the table provided. Then, for each SBU, tell me whether you would Invest,

Create a BCG Matrix for the firm below using the data in the table provided. Then, for each SBU, tell me whether you would Invest, Divest, Liquidate or Harvest for that SBU.

SBU

SB

U Sales

Competitor 1 sales

Competitor 2 Sales

Market Growth Rate

A

100

1000

10

30%

B

1000

2000

200

1%

C

500

200

300

15%

D

500

250

200

9%

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