Question: Create a CPM table for the following three company's 1- American Nortel Communications inc 2-DZS 3- Net Gear For example Company A Company B Company
Create a CPM table for the following three company's 1- American Nortel Communications inc 2-DZS 3- Net Gear
For example
| Company A | Company B | Company C | |||||
| Critical Success Factor | Weight | Rating | Score | Rating | Score | Rating | Score |
|---|---|---|---|---|---|---|---|
| Total | 1.00 | 2.44 | 2.94 | 2.71 | |||
| Brand reputation | 0.13 | 2 | 0.26 | 3 | 0.39 | 1 | 0.13 |
| Level of product integration | 0.08 | 4 | 0.32 | 3 | 0.24 | 1 | 0.08 |
| Range of products | 0.05 | 3 | 0.15 | 1 | 0.05 | 2 | 0.10 |
| Successful new introductions | 0.04 | 3 | 0.12 | 3 | 0.12 | 3 | 0.12 |
| Market Share | 0.14 | 2 | 0.28 | 4 | 0.56 | 4 | 0.56 |
| Sales per employee | 0.08 | 1 | 0.08 | 2 | 0.16 | 3 | 0.24 |
| Low cost structure | 0.05 | 1 | 0.05 | 3 | 0.15 | 4 | 0.20 |
| Variety of distribution channels | 0.07 | 4 | 0.28 | 2 | 0.14 | 2 | 0.14 |
| Customer retention | 0.02 | 2 | 0.04 | 4 | 0.08 | 1 | 0.02 |
| Superior IT capabilities | 0.11 | 3 | 0.33 | 4 | 0.44 | 4 | 0.44 |
| Strong online presence | 0.15 | 3 | 0.45 | 3 | 0.45 | 4 | 0.60 |
| Successful promotions | 0.08 | 1 | 0.08 | 2 | 0.16 | 1 | 0.08 |
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