Question: Create a segmentation, selection and focus model that allows the PUMA company in Mexico to determine its customer, where to find it and how to

Create a segmentation, selection and focus model that allows the PUMA company in Mexico to determine its customer, where to find it and how to generate value given its model.

7) Selection of the most profitable segment and justification.

8) Describe 5 marketing mix strategies aimed at the target of point 7

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Certainly Heres a segmentation selection and focus model for PUMA in Mexico Segmentation Selection and Focus Model 1 Segmentation Demographic Segmentation Divide customers based on age gender income o... View full answer

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