Question: Customer satisfaction is an important focus for marketers because Group of answer choices consumers are unable to assess it by themselves the financial value of
Customer satisfaction is an important focus for marketers because
Group of answer choices
consumers are unable to assess it by themselves
the financial value of a satisfied, loyal customer over time can be significant
marketing research is an expensive proposition; the fewer times it needs to be done, the better off the company is
a percent increase in customer retention can often increase a company's profits by percent.
attracting new customers is easier than keeping old ones
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