Dear Students,

Here are the two tasks you need to complete for Assignment 2.

Task 1

Please choose any reputed startup and research its initial pitch-deck.

Now, discuss the same pitch-deck in an MS Word document by elaborating each of the slides.

Give specific examples for each point, such as competition, traction, SWOT analysis and so on.

Task 2

Explain each of the below terms with examples:

• Ongoing vs new business - pros and cons
• Tangible vs intangible assets
• Market value - how is it calculated for a business
• Motivations to sell a business
• Franchise model - pros and cons for both the franchisor and franchise owner
• Negotiation - how it affects funding rounds, stake dilution etc.
• High growth ventures - how investors determine high growth ventures
• Traction - the various metrics to measure traction
• Liquidity
• Exit - for startups
• Acquisition - for startups
• Growth - for startups
• Runway in terms of funds

Use pictures and REAL examples for each point above.

Copy pasted or AI generated will be graded 0.

You have to present your work in class as well.

Total number of pages in assignment - At least 4