develop a 24-month pro forma that demonstrates the potential profitability of the new product or service in an income statement. My product is a smart app that will be created and launched to make Walmart customers lives easier, less frustration, have the best prices, and easily navigate throught the store.

i want to somwhow base the projections off of targets financial statement because they have a similar app called target circle but i need the 24 month projection to be profitable so i could present it to senior management.

PLEASE PLEASE Explain how you were able to speculate appropriate assumptions.

FILL OUT THE CHART

the second picture is targets financials

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Previous Fiscal Year (in millions) 24-Month Projections $ Sales Cost of goods sold Gross profit Selling expenses $567,762 $429,000 $ $138,762 $ $117,812 $ Administrative expenses $5,410 S Total operating expense $123,222 $ Income from operations $15,540 $ Other income $5,150 $ Income before tax and interest $20,690 $ Other expense (interest) $1,994 $ Income before income tax $18,696 $ Income tax expense $4,756 $ Net income $13,940 $ Previous Fiscal Year (in millions) 24-Month Projections $ Sales Cost of goods sold Gross profit Selling expenses $567,762 $429,000 $ $138,762 $ $117,812 $ Administrative expenses $5,410 S Total operating expense $123,222 $ Income from operations $15,540 $ Other income $5,150 $ Income before tax and interest $20,690 $ Other expense (interest) $1,994 $ Income before income tax $18,696 $ Income tax expense $4,756 $ Net income $13,940 $