Develop criteria used to evaluate hospitality technology, Categorize the elements and procedures of an information management system, Illustrate the impact of technology on the guest experience, and evaluate the impact of technology on organizational management. In addition to isolating potential systems you could use in the hotel industry, you will determine specifications or criteria for evaluating potential systems as well as provide a SWOT analysis of incorporating the "new" technology in your specified business type. Show support on how the system will positively affect revenue. Isolate and account for what you believe to be a risk in the system and offer suggestions as to how to mitigate that risk. Finally, as a part of your write-up, explain how an increased amount of data gained from the system can be used to improve operation management [performance, productivity] without imposing limitations on consumers or internal departments. How should this data be used? Provide one specific example related to your identified business.