Develop your companys vision, mission, and values.

Step 1: Develop a company vision, mission, and value statement What is your companys vision for the future? What is your companys mission? What behaviors, values, beliefs, and assumptions will you promote throughout the organization? How will you ensure employees understand and embrace the company culture?

Step 2: SWOT Analysis Conduct a SWOT analysis for your company by identifying internal and external strengths, weaknesses, opportunities, and threats facing your company. Determine your companys competitive advantage. What distinguishes your company from its competitors?

Step 3: Formulate a Strategy - Based on what you have learned from your SWOT analysis, determine your companys business strategy. What is your competitive advantage? What distinguishes your company from its competitors?

Step 4: Organizational Structure - Develop an organizational chart for your company, showing positions and reporting structure, departments/units. Denote existing positions and future positions needed to meet your company's objectives.