developing a relationship strategy is important in involves three major challenges which are a. the challenges of building new relationships, elevating relationships to a business level, and managing relationships b. the challenges of building the new relationship, taking the relationship to a business level, and closing a deal c. the challenges of making the first appointment, connecting with a decision maker, and getting past a gatekeeper d. the challenges of having the right marketing, targeting large accounts, and closing deals e. the challenges of targeting large accounts, getting appointments, and closing deals