Question: Discussion Questions Describe how services are different from goods. Define quality using the many meanings the word can have. What is a break from the

Discussion Questions
Describe how services are different from goods.
Define quality using the many meanings the word can have.
What is a break from the service script? How do breaks from the script affect customer satisfaction?
Explain why the quality of tourism services is harder
What should a tourism service employee do to "turn a frown upside down"? to define and manage than the quality of hard goods.
How are expectations of a tourism service formed?
What can management do to ensure high-quality service?
Discussion Questions Describe how services are different from goods. Define quality

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