Question: Diversification should be considered when a company A. is under the gun to create a more attractive and cost-efficient value chain. B. lacks sustainable competitive

Diversification should be considered when a company

A. is under the gun to create a more attractive and cost-efficient value chain.

B. lacks sustainable competitive advantage in its present business.

C. has run out of ways to achieve a distinctive competence in its present business.

D. begins to encounter diminishing growth prospects in its mainstay business.

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