Question: Divides the market into groups based on variables such as age, gender, family size, family life cycle, income, occupation, education, religion, race, generation, and nationality:
Divides the market into groups based on variables such as age, gender, family size, family life cycle, income, occupation, education, religion, race, generation, and nationality:
a Demographic segmentation
b Multiple segmentation
c Market segmentation
d All the above
e None of the above.
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