Question: Do not give lists or definitions. Explain, describe and provide excellent examples. What is marketing research and why is it conducted? How can marketing help

Do not give lists or definitions. Explain, describe and provide excellent examples.

  1. What is marketing research and why is it conducted?
  2. How can marketing help you in your current business?
  3. What are needs and wants and what is the difference between the two? Why does this matter to a marketer?
  4. Who in a company is a marketer? Support your answer.
  5. What is a supply chain and how does it create value for customers?

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