Question: During the purchase decision process, Stewart realizes that the difference between what he has and what he would like to have, is big enough to

During the purchase decision process, Stewart realizes that the difference between what he has and what he would like to have, is big enough to actually do something about it. Stewart is most likely in the _____ stage.
Question 5 Select one:
a.
routine response behaviour
b.
cognitive dissonance
c.
alternative evaluation
d.
problem recognition

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