Question: E . S . has been having difficulty accurately forecasting the demand mix for the finish color ( grey , blue, red or green )
ES has been having difficulty accurately forecasting the demand mix for the finish color
grey blue, red or green of their topselling model, the H model. Currently, ES assembles
the models based on the demand mix forecast and stocks the finished greyblueredgreen
products accordingly.
OPMA Winter Supply Chain & Quality Management Assignment Page of
The most costeffective process to assemble the models as follows:
Recently, ES has received multiple complaints from a major customers because they couldnt
ship enough green versions of H This resulted in stockouts and lost customers.
ES found that they actually had extra Hs available in their finished goods stock, but
they were the wrong color grey blue or red As a temporary measure, shipping employees at
the warehouse have been removing the plastic outer casings from some of the finished products
and replacing them with spare green casings. Although this has slightly helped the situation, it
has caused chaos in ESs administration system invoicing inventory records, etc. and
substantially increased costs. Specialized tools are required to attach the outside casing, and a
customer cannot make the change on their own. In addition to the shipping employees' labor
costs, each model with the casing swapped has to be completely repackaged.
ESs management knows there has to be a better way. Management has heard about
the supply chain management concept of postponement but is unsure of how to best apply it
to their situation. They are looking for your insights, specifically:
a Which type of postponement could be used to help address the problem described above?
mark
b What are some of the operational changes required to successfully implement the
recommended type of postponement at ES marks
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